Businesses can and do get bad reviews. And there’s nothing you can do to prevent that occasional negative review despite your best service, care, and effort. If you’ve been on top of things, and have many positive reviews, then that negative one won’t hurt as much. As part of our services, we encourage and educate our business owner clients to be open to reviews, by creating citations for their business in various popular review directories if they aren’t already listed. (more…)

Why is Facebook relevant to my business?

Social media isn’t a fad anymore. It’s a FUNDAMENTAL shift in how we communicate. Start looking at social media as a way to draw in traffic, traffic, and more traffic. Why would you give up a free opportunity to remind people about your business or service? Facebook gets more traffic than any other social media network or tool, period. If you need more convincing, watch the first minute of this 4 minute video on Socialnomics. (more…)